An understanding of the components of consumer engagement strategy. Applying knowledge to practical situations.

Understanding of the definition and requirements of innovation Understanding of the concepts of Marketing Innovation Study the goals of Marketing Innovation Know the factors affecting the Marketing Innovation

Sinh viên có thể tham khảo mẫu kế hoạch Marketing này. Nó rất hữu ích cho những ai lần đầu tiên viết kế hoạch này.

Eight Edition Robert W. Palmatier, Louis W. Stern, Adel I. El-Ansary Pearson